Audi PB18 digital interface

Audi PB18 HMI

HMI Design

Audi PB18 HMI Details

Autonomy level 0 – despite having a lot of tech, the PB18 gives the driver complete control and there’s absolutely no semi-autonomous equipment on-board.

The cabin can be converted to suit either one or two people.

Single occupant – the drivers seat is in effect its own cockpit with all of the digital displays and instruments fixed around the seat. Upon entry the seat glides into a central driving position giving the driver a full view of the road ahead.

Two occupants – The driver’s seat transitions to the side of their choosing revealing a space for the passenger.

A glass screen running the width of the car incorporates an augmented reality system to display info about the road ahead, including the ideal racing line at the track. Whereas the driver HMI is much more minimal, providing critical information via a simple high contrast interface.

HMI Gallery

Audi PB18 HMI and steering wheel
Audi PB18 cockpit central driving position
Audi PB18 cockpit - driver position side
Audi PB18 cockpit - driver position center
Audi PB18 drivers cockpit and surrounding interface design
Audi PB18 rear quarter


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HMI Gallery is a collection of case studies showcasing the features, functionality, fonts and iconography of digital interface design in high performance vehicles.

Curated by Ben Morris
Digital Creative

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